Intelligent servicing strategy for an online-to-offline (O2O) supply chain under demand variability and controllable lead timeSeok-Beom Choi, Bikash Koli Dey, Sung Jun Kim and Biswajit SarkarRAIRO-Oper. Res., 56 3 (2022) 1623-1653DOI: https://doi.org/10.1051/ro/2022026