RAIRO - Operations Research

Dual channel sales in supply chain: live streaming or traditional e-commerce

Xuejun Zhou, Zhibing Liu, Jie Liu and Chen Pan

RAIRO-Oper. Res., 58 2 (2024) 1955-1977

Published online: 24 April 2024

DOI: 10.1051/ro/2024066

Xuejun Zhou

Zhibing Liu

Jie Liu

Chen Pan

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